Show up ready.
Make room for good content.

Start with the agreed plan

Confirm the date, arrival window, location, point of contact and intended deliverables with the SLF team. Share upcoming priorities, useful customer questions or anything that has changed since the shoot was planned. Optional ideas and examples are welcome.

The shoot plan should match the package or project you agreed to. This guide does not add deliverables, extend a shoot or change your approval process.

1. Bring the right people into the plan.

Confirm who will appear, when they are available and which topics they know best. Let them know what will be filmed and check the permissions your business needs for their participation. Keep customers, visitors and anyone who has not agreed to appear out of the planned footage.

For someone speaking on camera, a few clear talking points usually help more than a script they are seeing for the first time. Think of one customer question they can answer in their own words. Tell the team about accessibility or practical needs ahead of time.

2. Get the location ready to show.

Share the exact address, parking and entry instructions through your agreed coordination channel. Make sure the point of contact can provide access. Have the products, work area or demonstration ready, and flag any safety rules or restricted areas.

Clear avoidable clutter. Check for noisy equipment, changing light or weather that could affect the plan. Remove private paperwork, customer information and sensitive screens from view. A tidy, usable corner is often more helpful than trying to rearrange the entire business.

3. Keep clothing and materials natural.

Wear something that feels like your business and suits the activity being filmed. Choose clean, comfortable clothing you can move in. Small, busy patterns or reflective details can distract on camera; bring another option if you are unsure. Keep required workwear and safety gear in place.

Have the relevant products, tools or props ready. Share approved logos and any reference assets through the agreed file location. Use only materials you have permission to include, and tell the team if a product, offer or visual is not ready for public use.

4. Know who gets the final say.

Name one person who can gather the required reviewers’ feedback. Flag factual claims, names, offers, required credits and any compliance review before filming so the team can plan around them.

After editing, review the exact video or photo together with its caption. Be specific about the version and requested changes, and give a clear approval through the agreed review process before publishing. Use the feedback guide for a cleaner handoff.

Your Shoot Ready checklist

Check the items as you coordinate. The checks stay in this tab and are not submitted or saved to an account. Print a copy or save it as a PDF if you want to keep it.

Keep the next handoff clear.

Before the shoot wraps, confirm who owns the files, editing and review steps. Keep original footage, working edits and approved exports easy to distinguish. The asset handoff guide gives your team a simple framework.